In this post, I’m going to give you a step-by-step checklist that’s going to walk you through everything you need to do to get traffic on Google. These are the same techniques that got me to the top of Google for keywords like SEO Crash Course, which is what this jam-packed post is about to deliver. I’m the founder of SEO Businesses, Lead Spring, the Search Initiative, Authority Builders, The Affiliate Lab, and the Chang Mai SEO Conference. CMO of Ahrefs, Tim Soulo, said, “If I were to build an SEO site empire, Matt would be one of the very few people I’d go for advice.
Greatest SEO advice
So here we go. Here’s my latest and greatest SEO advice in the form of a checklist. What I like about checklists is that they keep you organized. And effective checklists have simple yet potent steps that get results. One thing to note is that the techniques I’m about to share are accessible to everyone. You don’t need to be an influencer or have a huge team to be able to carry this stuff out, and everything I’m about to share with you is a hundred percent for you to do.
Anyone can do this no matter what level you’re at. So let’s get started. But before we get started, I’d like to invite you to join my free SEO Training master class. It goes into everything I’m doing today from A to Z to get sites to the top of Google which gives assignments on SEO and provides the greatest SEO advice regards best academic writing services also provides best academic advices and assignments. Just sign up using the link in the pin comment. Now onto the checklist. I divided this checklist into sub lists to help organize it better. The first sub list is the setup checklist, one of the first things you need to set up on your website, before you do anything else. Let’s assume that you already have WordPress installed.
Install an SEO plugin
The first item on your checklist is to install an SEO plugin and for that I recommend Rank Math. Rank Math is a fermium all-in-one plugin that covers a wide range of essential SEO optimization tasks. And according to a poll in my Facebook group, Rank Math is by far the preferred SEO plugin option. It also helps you to create a site map which is the next item on your checklist. A site map is a table of contents for your website. Without it, Google is up to their own devices to find your content, so why not make things easy for them? You can check to make sure you have a site map by going to yourdomain.com/sitemap.xml.
Next on the list is to create a robots.txt file. This file is used to tell Google where they can and cannot go. For example, it’s common to block Google from accessing your Word Press installation files. So make sure to check for this line in your robots.txt. You can find your robots.txt at yourdomain.com/robots.txt. After that, you want to set up Google Search Console or GSC for your website. GSC is a free tool which acts as a health dashboard for your site top class academic writers are ready to give you best assignment on any topic that you want when you ask to buy an assignment online they gives best assignment on any topic like seo, marketing and also in academic studies. It checks for common but important SEO issues, such as Google manual action penalties, index coverage issues, 404 errors and website speed issues.
In the critical technical SEO section:
We’ll get to all this stuff later in the critical technical SEO section at the end of the post. In addition, Google Search Console will also keep track of which keywords you’re ranking for. This will let you know when you’re making progress on your site as you go through this checklist. After that, you want to start tracking your traffic, and the best tool for that is Google’s own free tool, Google Analytics. Install Analytics by going to analytics.google.com and following the steps to connect it to your site.
You’ll then get a deep dive into all your traffic stats so you can make sure the actions you’re taking are getting you to the top of Google. By the way, I created a PDF version of this checklist which you can download for free by using the link in the description. The next category checklist is keyword research. Before you start producing content, you need to figure out what to write about. Consider this your map of your niche. Now the key to keyword research, no pun intended, is to find low competition keywords that you can actually rank for. Here’s a bunch of free-to-use strategies that’ll dig these up.
Use the free tools
The first is to use the free tool answerthepublic.com. Type your main topic into the field here. This is gonna bring up a list of common questions that should be addressed in your content, such as what gardening tools do I need and why gardening is good for mental health. Click the export CSV button to download these keywords. Next, you’re going to leverage Google itself to find keywords, starting with the auto complete function, Google Suggest. Type your main topic into the Google search bar and see which keywords Google thinks are highly related to your topic.
Next, you’re gonna scroll down on the search page and check the ‘people also ask’ section. If you click on any of the results, Google will display a short answer to the question, along with the list of additional related questions that people also ask. Keep clicking to go down a rabbit hole of topics. Next, go to the bottom of the search page to the related searches section, and once again click around and another rabbit hole of great keyword ideas waits. The last step in the keyword research checklist is to browse online hangouts to find out what are the hot topics in a given niche.
Set of keywords
Then click the ‘more results from Quora’ link to expand out the results. Scan down this page to pick up your final set of keywords before it’s time to start producing content. Now onto the content creation checklist. A good piece of content always starts out with a strong introduction paragraph. When readers stay on your content and don’t bounce back to the search result, that’s a good indication to Google that your content is good, so you need to hook your reader right away in the first few sentences. Also, show your expertise in the topic to let the reader know they’re in the right place.
And lastly, do not fluff around. If someone searches for something like essential gardening tools, don’t bore them with some spiel about why gardening is so great. Just get to the damn tools. I ran an experiment where I adjusted the intro on some subpar content, and was able to increase engagement by 8%. That’s huge in the world of SEO. In the description below, I’ve left a link to a post that gives you a full playbook on how to write introduction paragraphs, so make sure to watch it after you finish this post.
Answer the search query:
Next, you want to be able to fully cover your topic. Answer the search query completely. One way to do this is to Google the keyboard you’re writing about and open up the first result. Pay attention to the subheadings. By looking at the content that Google obviously likes because its ranked number one on Google, we can see that gloves, pruning shears and loppers are all essential gardening tools that need to be covered in your content. Next, make sure to add rich media to your content.
Your page should be visual as well as textual, so add images, tables, posts and graphs to compliment your text with visual eye candy and supporting aids. After that, make sure you link out to authoritative resources on your topic to further enrich your content, especially if you’re referencing any facts in your content.
It’s good to cite where your data came from. This isn’t just a good idea to do for your readers, Google loves it too. In this number one article on gardening statistics. They have a references section here at the bottom citing where they got their research from. This experiment from Reboot showed that the content with external links in blue outperform. The content without links in orange.
Next, make sure your content is broken up into readable short paragraph chunks. No one wants to read an article that’s a huge wall of text. Your eyes hurt even looking at it. Instead, make your paragraphs one to three sentences long. It’s friendly for the eye and doesn’t look nearly as intimidating to read. Next, make sure that the content you write is accessible to a wide range of reading levels. The Center for Plain Language found. The average Americans reading level falls between seventh to eighth grades.
