When we think of perfume, we don’t often consider packaging. But you can’t sell a product that no one sees. Packaging is valuable to your customers and to your business. It can increase profits and improve brand recognition.
A perfume box should look nice and help protect the product inside. Here are some tips for choosing the right kind of perfume box for your business:
- Customcshould be a good size and still allow people to get their hands in to take out the perfume.
- It should be made out of something like cardboard or plastic. So it can’t get wet or torn easily by things like pets, kids, etc.
- It needs to coordinate with your other types of packaging, such as bags or boxes.
What are the different types of perfume boxes?
The first thing to consider is where you will be selling your perfume. Both beauty supply stores and department stores have different standards for perfumed packaging.
Beauty Supply Stores
You need to have a bottle with a standard cap. There also needs to be a barcode on the bottle, which may come preprinted by the manufacturer or printed from an inkjet printer as part of your custom design process.
Department Stores
Department stores require things like what is listed above. For example, earrings, necklaces, mirrors and storage bags. Accessories like that usually match the bottle.
Chain Stores
Chain stores have their own set of requirements. They want barcodes in the right place, and they also need to know your company’s product code. You might also need to put a hangtag or neck label on the product at these stores.
Mass Market Retailers /Large Chains
Requirements for mass-market retailers are probably very similar to what department stores want in terms of packaging. But there are exceptions that you will learn when you work with them directly.
Specialty Retailers
To be a specialty store, the requirements may vary. It is up to the store itself what they need on their packaging. They might want just a color and size requirement, but sometimes they need specific barcodes or UPCs, so you can’t sell their products.
Companies might offer suggestions about how to design your product. You should take their advice and consider it before you make anything. They also protect their brand by asking for a Non-Disclosure Agreement before they tell you more about the design process.
It’s important to package your products well, so they don’t get damaged.
If your products will be on shelves or like where they can easily get broken, then you need to put more packaging around it. This is so that customers can’t break your product. If customers are going to touch the product, then you need to wrap it up in something that will not ruin the decoration of the item, like clear plastic wrap or a box.
If your manufacturer looks like this, then do not mess with them. If you make a small change to the dimensions or tolerance, then it can cause big problems for your business. They cannot reuse the molds if the measurements are not exact.
Consider how you will store the perfume box in your warehouse or store.
If you don’t have a specific area for perfume boxes, this will wear down the corners of the individual boxes and cause problems.
Be mindful of how you want your perfume to be perceived, and then choose accordingly.
A purse-size perfume is a small bottle that is used when you want to smell nice. You can carry it in your purse or in your pocket. It usually comes in smaller bottles and is made for on-the-go use, like when you need to touch up midday!
Travel size perfumes are smaller than full-size perfumes. They can be carried in a bag when traveling. If they leak, it is less of a problem because they are small. But you should not put them in places that are hot, like the bathroom.
How are perfume boxes created, and what do you need to know about that process?
We all like to collect perfume boxes. They are like little works of art – stunning in design, classy and timeless. Perfume packaging is the first thing that catches your eye when you enter a store, almost more than the fragrance itself.
Some people buy expensive perfumes because they come in beautiful bottles. But if you look closely, you will find out that these expensive perfumes have the same perfume in them as the cheaper ones in plain bottles.
What makes one perfume better than another? It is the company that owns the brand. There are many different perfume companies, and most of them are not known to people. All it takes is some advertising and a celebrity endorsement to make some perfumes sell better than others that have no advertising budget or celebrity endorsement.
But there are also many big companies that spend obscene amounts of money for PR campaigns that end up overshadowing their actual fragrances. Here are some examples:
You might wonder why the bottles are the same shape and color. It is true that they have different labels on them, but these perfumes all smell the same. Maybe perfume companies want to tell us that what makes us different is not our bodies.
How can you sell more perfume with your new custom perfume box?
As you can see by these examples, there is nothing special about the perfumes themselves. The real selling point is their bottle design and celebrity endorsement. Get the best custom boxes from https://stampaprints.com/ at a wholesale rate.
So maybe your company or organization needs to come up with a new way to sell more of your product. You need to stop focusing on how great it smells and start thinking outside of the box.
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